If you missed my 12th & Broad piece last week on Wilder and Pennyweight, this is a must-read!
Josh and Ivy Elrod of Wilder continue to break the mold in the Nashville retail scene. Less than a year old, the contemporary design boutique in Germantown has already been featured in W Magazine and the New York Post. Progressively innovative, always connecting, and giddily pushing boundaries with non-obvious pairings – Wilder is transforming the traditional market place in our fair city.
So it is was no surprise when they announced the summer long collaboration with the incredibly talented stylist, blogger and creative consultant, Elise Joseph of Pennyweight . A three-month Pennyweight pop-up curated by Elise Joseph at Wilder. This is what I call summer bliss!
The pop-up kicked off on Tuesday, May 26th and will run through Sunday, August 16th. Just a few weeks in and the response from the public has been incredible. The pairing of this dynamic trio has created a lot of buzz not only locally, but nationally as well.
“As soon as we met Elise we knew she was a natural person for us to collaborate with,” said Josh and Ivy Elrod, owners of Wilder. “The most exciting part of developing Wilder has been the energy and inspiration we get from encountering new people and vibing together.”
The Nashville native is also collaborating with designers to create several limited edition pieces, exclusively for the event. “It is such a dream to be able to take aspects of what I do online and share it in person – to connect with people in a more authentic way,” said Elise. “I’m thrilled beyond words to team up with Ivy and Josh, and think my collection will pair nicely with their cool, modern aesthetic.”
Pennyweight will offer select pieces from emerging designers like Jesse Kamm, Kieley Kimmel, Wal & Pai, Kathleen Whitaker, Lauren Winter, 7115 by Szeki, Another Feather, Beatrice Valenzuela, Electric Feathers and more. Local designers include Annie Williams, Jamie & The Jones, Josi Faye, Ceri Hoover and Elizabeth Suzann.
“We want Wilder to be a place that sparks us as people and as artists, and incorporating Elise’s keen eye into the mix is layering a dynamism to the already lively conversation,” said Josh and Ivy.
So don’t walk, run to Wilder. This limited edition of decadently high-quality goods won’t last long. I can tell you from experience, a trip to Wilder will not be disappointing. The shop is more than a room of beautiful objects, it’s a transcendent experience.
In April, I conducted an interview with the enchanting Andra Eggleston and her new textile line, Electra Eggleston. In her interview, she mentioned the collaboration with Otis James and the bow-ties she would be debuting for Fathers Day. Well, the dynamic fashion accessory line has finally arrived and no surprise, they are gorgeous! With bold colors and vivid patterns paired with beautiful craftsmanship, they are a true work of art.
The bow-tie has a lot of meaning to Andra, as it represents the start point of Electra Eggleston. Years ago, Andra took one of her father’s drawings, created a textile and then fashioned a bow-tie for her father, William Eggleston. From there, she began the journey of creating a remarkable textile line founded on rich heritage, storytelling and a means to deepen her relationship with her father.
Collaboration | Electra Eggleston
“I met Andra Eggleston of Electra Eggleston two years ago at a pop-up photography exhibit here in Nashville. She knew of my work and already had the idea for this collaboration in mind. While I knew of her father’s photography, I wasn’t yet familiar with her company. Neither of us were ready, however, to take on this project at that time. It wasn’t until a year later that we finally sat down and began hammering out ideas and logistics. This was the first time I laid eyes on her gorgeous prints, and I fell hard in love. Fast-forward another year, and here we are… presenting the first of our collaborative efforts together: a stunning collection of limited-edition bow ties.
These bow ties embody a lively mix of fine art, storytelling, and craftsmanship. The fabric is a delightful silk+linen blend– smooth to the touch, with a subtle sheen, and just a hint of slubbiness (what’s a good linen without a few slubs?!). Ties up like a dream and holds its shape all night.
The four styles are bold and colorful, with undertones ranging from sensual to whimsical. The designs belong to Andra and are inspired by the paintings and drawings of her father, renowned photographer (and bow tie wearer) William Eggleston. The details and construction are mine, from our standard hand-stitched buttonholes to the unique shell buttons and custom-printed labels to the superfine wool interlining. A lot of time and attention has gone into these ties, and they are truly one of the most special creations I’ve ever put my name on. Only 10 are available in each design. Click images below to see more photos, find more information, and purchase.” – Otis James
*Photo Credit: Otis James
Recently I stumbled upon the lovely company, The Wild Standard. The Wild Standard is the producer of fine handmade, limited edition flags from Austin, TX. Every flag is cut from unprimed, 100% natural duck cotton, torn by hand and then locally screened, stitched and grommeted. The company was founded by two friends, Tara and Linsey, who live in two different cities in two different states. They collaborate via phone, email and video-chat and believe some of their best work has been when each is in their own studio.
The Wild Standard produces a minimal modern aesthetic to the classic Americana style. The flags have a classic, timeless appeal (a strong attribute to good design) that allow them to fit into numerous décor styles. Flags have a design history for bold and powerful statements that can be seen from afar, evoking strong thoughts and deep emotions. They are deeply rooted in powerful imagery and can be quite striking in home décor.
Last month, The Wild Standard introduced a new flag design, Nashville. It is simple and quite beautiful. Not overly designed like so many “Nashville” products that scream lower Broad. It’s sophisticated, “subtly calling out the heritage of country music, and Southern style the city is known for”. The Nashville flag is a well-designed product that I, and many locals, would be proud to have hanging in our homes.
1. Nashville Handmade Cotton Flag $120
“Drape this decorative, boldly illustrated cotton flag on empty walls as a minimalist ode to Music City. The vintage-inspired letting does Nashville right, subtly calling out the heritage of country music, and Southern style the city’s known for”. Designed by Ben Kocinski .
2. 1924us Snake Warning Flag $154
“This decorative, boldly illustrated cotton flag makes an important lesson known. Not all snakes rattle before they bite, so we gotta pay attention, stay vigilant and hold on tight”.Designed by 1924us.
3. The Wild Handmade Cotton Flag $154
“Hang this cotton flag to bring a little bit of the wild outdoors inside. This simple decorative flag evokes the complexity of the great blue yonder with two little words – unspoiled forests, starry skies, raging bonfires, and unforgettable moments.”
4. Atlanta on the Rise (pre-sell only at Foster ATL)
“This here is our flagship, designed and produced for our friends at Foster. Great set of folks pioneering the creative citizens of Atlanta”.
Photos via The Wild Standard , Foster ATL and In Honor of Design